Tagged with: social media
NOVA Award Winning Case Study: Bird's Eye View
Posted on
09/18/2019
at 1:00 PM
2019 Award Winner Interactive Marketing — Bank Iowa
As a community bank proudly serving 22 towns throughout the state of Iowa, Bank Iowa was challenged with ways to demonstrate the same sense of pride local residents have for their communities on our social media channels. Bird’s Eye View focused on building...
A Better Way To Calculate Social Media ROI: ROTOMA (Return On Top Of Mind Awareness)
Posted on
06/19/2019
at 10:30 AM
Q & A With Spencer Smith - July Luncheon Speaker
From sales, then IT, to owning his own business and then venturing into the wild, wild West of social media, Spencer Smith has learned a thing or two on his mission to better calculate marketing ROI. On Wednesday, July 10th, Spencer...
Hitting a Home Run with Digital Content: A Look at the Chicago Cubs’ Rise to the Top with Kevin Saghy
Posted on
04/30/2019
at 1:48 PM
Q & A With Kevin Saghy – May Luncheon Speaker
When the opportunity for his dream job opened up with the Chicago Cubs about ten years ago, Kevin Saghy jumped on it. As a fresh marketer at a time when brands were just starting to utilize social media, it was the...