PR Director (2/27) | Iowa Chapter of the American Marketing Association

PR Director (2/27)

Company: Two Rivers Marketing

Full time
Des Moines, IA

Description

Two Rivers Marketing is looking for an individual to be a public relations director for a group of large, national business-to-business accounts. This associate will oversee PR staff allocation, strategic planning, measurement, and evaluation initiatives for various clients, and is responsible for overseeing client PR budgets.

Responsibilities

  • Oversee all public relations activity for an account or group of accounts
  • Provide ongoing strategic direction for public relations and related efforts
  • Work alongside managing directors and account directors to formulate and monitor comprehensive long- and short-term plans
  • Build client relationships and trust with clients’ personnel, including senior management
  • Build and present annual PR plans
  • Lead agency-client meetings and routine status calls as they relate to PR efforts
  • Serve as a liaison between the PR team and the account and creative functions of the agency, ensuring an integrated approach
  • Provide regular PR reports to clients including objectives, status, and results/measurement and refine as needed
  • Manage the allocation of PR resources inside and outside the account group, including writing needs oversight and estimates related to work authorizations required for public relations efforts not included in annual PR budgets
  • Assist other PR team members and client workloads as needed

Experience

  • 10+ years of experience managing people and work teams in a public relations capacity
  • Experience in an agency environment
  • Degree in journalism or communications, preferably with public relations or related emphasis
  • Experience with strategic PR planning, measurement/evaluation, and analysis
  • Ability to manage multiple projects and efforts
  • Strong communication skills, including written communication, combined with business acumen
  • Strong problem solving, project management, and organizational skills
  • Ability to engage and maintain relationships with client contacts
  • Aptitude in Microsoft Word, Excel, and PowerPoint
  • Experience in social media preferred

How to Apply

Apply at https://www.tworiversmarketing.com

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