ReStore Marketing Manager | Iowa Chapter of the American Marketing Association

ReStore Marketing Manager

Company: Greater Des Moines Habitat for Humanity

Full time
Des Moines, IA

Description

Greater Des Moines Habitat for Humanity’s ReStore Marketing Manager works within the Marketing & ReStore teams, with an emphasis on social media management, digital marketing, content creation, brand and reputation management, creative problem-solving, and events. The ReStore Marketing Manager creates, implements, and assesses the Habitat ReStore’s marketing plan including building and executing digital media strategies and campaigns with a goal of driving sales, donations, and volunteer recruitment for the Habitat ReStores.

Responsibilities

  1. Develop creative solutions to ReStore marketing challenges.
  2. Manage all ReStore social media channels, including strategy, content planning and publishing, and customer relations. Current priority channels include Facebook, Instagram, and YouTube.
  3. Create and distribute twice weekly ReStore e-newsletter and other e-mail marketing efforts.
  4. Manage all ReStore marketing and advertising including print, electronic, and broadcast outlets. Manage relationships with third party advertising vendors.
  5. Create and distribute ReStore branded content, such as in-store signage, digital graphics, videos, collateral materials, and more.
  6. Manage ReStore brand and business reputation, including application of Habitat brand standards and management of online business profiles such as Google Business.
  7. Manage ReStore internal communications in collaboration with Director of Communications, including ensuring that ReStore staff feel connected to Habitat’s mission.
  8. Manage and coordinate ReStore marketing events (such as trade shows and in-store promotions) including creative development, design, set-up, coordinating with Volunteer Engagement, and budget oversight. Average of three trade shows and six in-store events each year.
  9. Other duties as assigned.

Requirements

  • College degree in related field and minimum of three years of experience in one or more of the following fields: graphic design (preferred), marketing (preferred), branding, video production, or communications
  • Knowledge and proficiency with Adobe Creative Suite products, especially Photoshop, InDesign, and Premiere
  • Ability to think creatively and strategically
  • Excellent visual communication and/or graphic design skills
  • Excellent written and verbal communication skills
  • Strong organizational and time management skills
  • Ability to work independently and as a part of a team
  • Experience with Habitat for Humanity and/or affordable housing a plus
  • Experience with home improvement and/or construction a plus
  • Proficiency with WordPress or similar CMS preferred
  • Desire to work in the nonprofit sector with a faith-based organization
  • Limited evening and weekend availability required

How to Apply

Learn more and apply at gdmhabitat.org/careers

© 2021 Iowa Chapter of the American Marketing Association. All Rights Reserved.