Vermeer.com Responsive Redesign - AMA Iowa | Iowa Chapter of the American Marketing Association

Vermeer.com Responsive Redesign

Vermeer Corporation

With a tough ag economy underway, Vermeer Corporation worked with Lessing-Flynn to create a updated Vermeer.com responsive design that was could be implemented with the internal IT team. The redesign created dramatic results with its focus on increased conversions, improved website structure, updated content, SEO and keyword optimization and a more mobile-friendly user experience. Views of equipment specifications skyrocketed 1,171.55% and video views surged 841.64% making the project an instant success within a tight budget.

 

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