Introducing Relationship Marketing to Your Marketing Plan
Event Details:
Event Description:Speakers:Torey and Carl Maerz | Co-founders | Rocket Referrals Check-in and Networking: 11:30 a.m. - 11:45 a.m. Program: 11:45 a.m. - 1:00 p.m. Introducing Relationship Marketing to Your Marketing PlanHow businesses are energizing their loyal promotersThere is a direct correlation between client loyalty and the success of a business. Relationship marketing aims to identify a business’ promoters and leverage them to increase profitability via active promotion, higher retention, and increased cross-sales. This presentation will introduce new research collected by Rocket Referrals on indicators of client loyalty and how technology is enabling businesses to effortlessly communicate with and energize their clients. Key Takeaways:
About the Speakers: Brothers Torey and Carl Maerz are co-founders of Des Moines based startup Rocket Referrals which was recently ranked top tech company by Insurance Business Magazine and earned a spot this Spring on the IPTV Series: Iowa Entrepreneur. Prior to Rocket Referrals, Torey worked a total of 10 years in technology with Principal Financial Group and AIB College of Business. Carl is a veteran officer of the US Army, author, and contributor to Des Moines Business Record as well as various industry publications. Registration Details: AMA Iowa encourages pre-payment online in advance of our events. |
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