AMA Iowa | Iowa Chapter of the American Marketing Association

Chapter Excellence Award Winners

Top chapter in the nation | 8 years in the platinum club

AMA Iowa was recognized for our excellence in programming, leadership, membership, and communications among AMA professional chapters. Thank you, members, for helping us reach this achievement!

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READ ABOUT ALL THINGS MARKETING

Head to our blog to learn about all things marketing - from user experience to inbound marketing, content curation, website best practices, trade show marketing, and everything in between.

Build a Culture Centered on Customer Experience

Join us Wednesday, September 4 for our monthly luncheon featuring speaker Mihali Stavlas.

Upcoming Events

September

Build a Culture Centered on Customer Experience

There’s a common misconception that if you paid to have your brand created or are the legal owner of your brand, that it belongs to you alone. Such ideology couldn’t be farther from the truth. In today’s customer-centric business model, not even the CEO is the primary voice. Instead, they are the biggest adversary to their brand. Did you know that when it comes to your brand, you have the least amount of ownership? It’s those who come into contact with your brand beyond your four walls that are the most influential influencers.

October

Living The Brand with Donna Tweeten

These days, customers are making strong statements about themselves with the brands that they choose. What does your brand say about you? And what does your brand mean to your customer? Perception is everything. Hear how Hy-Vee and other companies are positioning their brands to better align with their customers’ beliefs and creating events and partnerships to further strengthen the connection.

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About AMA Iowa

The American Marketing Association (AMA), one of the largest professional associations in the world, with over 30,000 members who work, teach, and study in the field. By becoming a member, you gain access to a vast body of marketing knowledge, high-quality training programs, the latest tools and tactics, exposure to leading-edge thinking, and opportunities to interact with marketing peers around the world.

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Featured Blog Post

A Better Way To Calculate Social Media ROI: ROTOMA (Return On Top Of Mind Awareness)

06/19/19 10:30 AM

Q & A With Spencer Smith - July Luncheon Speaker From sales, then IT, to owning his own business and then venturing into the wild, wild West of social media, Spencer Smith has learned a thing or two on his mission to better calculate marketing ROI. On Wednesday, July 10th, Spencer... [ Read ]