Events - AMA Iowa | Iowa Chapter of the American Marketing Association


May Luncheon - These Aren’t the Droids You’re Looking For

Event Details:

Event Type: Open to members and non-members
Registration: Required
Registration Fees:
Member $25.00
Student $25.00
Guest $40.00
Non-Member $40.00
Last Day to Register: Tuesday, May 3, 2022
Location: Hilton Garden Inn, 8600 Northpark Dr, Johnston, IA 50131
Time: Wednesday, May 4, 2022 11:45 AM - 1:00 PM

Event Description:

These Aren’t the Droids You’re Looking For: How Chatbots Have Evolved and How They Can Help Your Business Succeed

In this presentation, you will learn how automation can help drive ROI, handle and deflect phone calls, and leverage automated assistance to meet budgetary targets and minimize the stress of employee turnover. Chatbots have been thought of as chat widgets that pop up and offer little help. But what they can do has evolved quickly and has broadened the horizon of what is possible. You will learn what chatbots have been, how they are evolving, and what good, practical use you can put them to. Tom will share several use cases that illustrate this evolution and walk-through ways that chatbots can help to support your marketing efforts automatically 24/7/365.

Key Takeaways

  1. What is a chatbot?
  2. Chatbots are becoming automated workers
  3. Examples of how chatbots can make a tangible impact for your business
  4. Automated workers offer scale and efficiency to support marketing efforts


11:50 AM - Start Time
11:50 AM - Announcements & Speaker Introduction
12:00 PM - Speaker Presentation, Q&A
  1:00 PM - Adjourn

Speaker Biography

Tom Martin, CEO, LawDroid

Tom Martin is a legal automation advocate, lawyer, author and speaker. He is CEO and founder of LawDroid Ltd. (a No-Code Legal Automation Platform) and co-founder of the American Legal Technology Awards. Clients include ARAG Legal Insurance, international law firm Fasken, Tennessee Alliance for Legal Services, Tennessee Supreme Court, Palace Law and many law firms. Tom has also been honored as an ABA Legal Rebel and Fastcase 50 Honoree. He serves as a mentor at the Yale Tsai Center for Innovative Thinking. Born and raised in Los Angeles, California, Tom now splits time between Los Angeles and Vancouver, Canada with his wife and two daughters.


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