2023 NOVA Award Results


AMA Iowa is proud to announce the award winners in each of the following categories:


Recognizes clear implementation of a client’s voice in logo development, brand guidelines, messaging, persona development — even audio branding! If you were bold with branding last year, we want to see it. 

Best of Category - AKC Marketing | Agri-tainment
2nd Place - On Pitch | Varsity Cinema
3rd Place - Greater Iowa Credit Union | Brand Refresh 

Data Analytics & Marketing Research

Recognizes exceptional transformation of data used to drive leads and produce results. Also includes qualitative and quantitative research programs – planning, execution and results – that have provided new insights used to develop strategies and achieve goals. Entries can include internal and external audience research.

Best of Category - B2E Data Marketing | Data Intelligence & Charitable Giving
2nd Place - B2E Data Marketing | Persona Development

Digital Marketing

Recognizes effective use of digital technologies and social platforms to reach audiences and influence and drive action. Entries can include email, ads, social platforms, blogs, podcasts and more.

Best of Category - Lessing-Flynn Advertising | Vermeer Forage Weather Triggered Ads
2nd Place - Musco Lighting | Little League Baseball World Series Diamond Anniversary
3rd Place - ARAG Legal Insurance | Legal Needs are in Your Future

Direct Marketing

Recognizes marketing communications sent directly to prospects focused on driving a specific call-to-action. Entries can be campaigns or single initiatives. This category includes both B2B and B2C direct marketing.

Best of Category - Bankers Trust | It's Time to Talk Green 
2nd Place - Musco Lighting | Little League Baseball World Series Diamond Anniversary
3rd Place - AKC Marketing | The 1948 VIP Experience


Recognizes the role of events (conference, trade show, workshop, customer program or member program) in meeting marketing goals.

Best of Category - AKC Marketing | Lely Calm Roundtable
2nd Place - Musco Lighting | NRPA Annual Conference Booth and Presence
3rd Place - Musco Lighting | CPRA Educational Session and Social Event

Integrated Marketing Campaign

Recognizes a continuum in a marketing campaign. Entries should include a complete strategy utilizing at least three motifs in a marketing tactic.

Best of Category - AKC Marketing | Agri-tainment
2nd Place - ARAG Legal Insurance | Legal Needs are in Your Future
3rd Place - Musco Lighting | Retrofit It Right

Marketing Communications

Recognizes communications developed to support sales and/or increase awareness of a product, service or idea. Entries can include white papers, presentations, annual reports, brochures, magazines, newsletters, videos, podcasts and more.

Best of Category - Delta Dental of Iowa | Broker Engagement
2nd Place - AKC Marketing | Growers' Handbook
3rd Place -  Sammon Financial Group | Set for Success

Non-Profit Marketing

Recognizes exemplary marketing programs intended to change behavior, grow membership, increase awareness, raise funds or generate support. Eligible entries include individual components or comprehensive programs which benefit 501(c)3 organizations.

Best of Category - B2E Data Marketing | Data Intelligence & Charitable Giving
2nd Place - Kum and Go | Kum & Gay Rights
3rd Place -  F&G | Annual United Way Campaign

Social Media

Recognizes the role social media plays in all marketing efforts, this includes research, strategy, target audience and specific tactics (think influencer or boosts). How did this move the needle on your marketing efforts?

Best of Category - ARAG Legal Insurance | Legal Needs are in Your Future
2nd Place - AKC Marketing | 2022 June Dairy Month Special
3rd Place -  AKC Marketing | Ultimate Farm Truck 


Recognizes cutting-edge videos that make use of eye-catching visuals, testimonials, compelling voiceover, you name it! Entries may include product videos, tutorials, case studies, commercials, 360° video and more.

Best of Category - ARAG Legal Insurance | Legal Needs are in Your Future
2nd Place - Musco Lighting | Little League Baseball World Series Diamond Anniversary
3rd Place -  AKC Marketing | Agri-tainment


Recognizes innovative use of the web, including website development and design, app development, landing pages, killer SEO, etc. — from strategy to execution.

Best of Category - Lessing-Flynn Advertising | Hitachi Construction Machinery Website Launch
2nd Place - AKC Marketing | Ultimate Farm Truck Website

Agency of the Year

What makes your agency the apple of your eye? Is it the kick-butt culture? The super talented staff? The award-winning work? Psh, all of the above! Nominate your agency for Agency of the Year and celebrate what makes your team the top. Open to all marketing, advertising, digital and PR agencies in Iowa. Freelancers, too!

AKC Marketing

MarketER of the Year

Which of your marketing cohorts made their mark on the marketing scene last year? Whether they pulled off an outlandish pitch to leadership, went above and beyond on volunteering in the marketing field or traveled last-minute across the state for a client, we want to hear about it! Marketer of the Year recognizes those who do the most every single day to meet goals and make waves in the industry.

Lisa Dirksen


Do you want to recognize a mentor, or showcase the work of an amazing leader? The Marketing Executive of the Year should be someone who inspires, leads and achieves excellence in the field of marketing and has helped to build and transform their marketing community. Nominees should be in a director level position or above.

Scott Gojkovich

Marketing DEpartment of the Year

Do you work in the best corporate marketing department in the state? From crafty campaigns to killer customer communications, how did your team leverage your brand this year? Tell us all about it! Open to all in-house marketing departments in Iowa.


People’s Choice

ARAG Legal Insurance

AMA Iowa appreciates all 2023 sponsors and Iowa companies who submitted a marketing campaign. We look forward to hosting the 2024 NOVA Awards and thank the community for helping celebrate excellence in Iowa. More details about the NOVA Awards can be found here.